What Is Instagram Promotion
The top social media platforms in the world is Instagram. Instagram is by far the most popular photo sharing platform on the planet. It is also one of the most powerful platforms for generating sales, brand awareness and more.
Instagram is a free photo sharing site owned by Facebook. The company announced in 2012 that it was in talks with several major tech companies to get them to take advantage of Instagram’s potential as a way to promote their products and services, including Facebook itself.
There are some very interesting statistics about how much sales Instagram has generated for brands, such as this article from 2009 where noted influencer Jeff Harris cites some rather incredible figures:
In that same year, users can expect to see over 25 million photos posted every day on Instagram – approximately 20 percent of all photos ever taken worldwide. That number will increase as people upload more content, especially if they use hashtags or tags while posting photos. That’s a lot of eyeballs looking at your products and services to find out what they do and don’t need!
By allowing you to use hashtags, you can reach a much larger audience than you would through other advertising methods (e.g., paid ads). The hashtag allows your customers to easily find what they need by searching for keywords related to your product or service. This can be very beneficial if you focus on a niche market or if there are not many products/services available in that particular niche market. If there are many products/services available in that niche market but most people do not know about them, then using hashtags can be an effective way for you to target your customers with the right information at exactly the right time (when it matters).
2. How to Promote on Instagram?
Instagram is a pretty nifty tool for marketing your product. It’s also a great way to promote your company and company-specific content.
The main thing you must do is find the right people to follow on Instagram and be sure they are following the right accounts.
You should also choose a theme that relates best to your product/brand. For example, if you sell automotive products, you can choose a car theme, or if you sell beer products, then you can choose a pub theme. You should also consider how well known your brand is and whether it’s appropriate. For instance, if it’s not well known in the industry, that may not be the best choice for promoting your product on Instagram unless it’s very relevant to your brand.
3. How to Make Money on Instagram?
Great question here!
Instagram is one of the most popular social media platforms around today. It’s not a difficult platform to promote, in fact, it’s quite easy. People will love you for your posts and comments on Instagram, even if you don’t know anything about it. The key (and one of the best) is getting people to like your posts and comments on Instagram.
There are two ways to do this: Poking – Posting images with the hashtag #poke or #pokeit . This gets your picture out there quickly to help build a following and is great for generating likes and retweets. It also helps you get more traffic at that particular time of day.
Pics for Sale – Posting images on sale, typically with a coupon code or an offer that can get you some extra funnels (i.e., tons of customers who are willing to buy a product). You can also do this in conjunction with paid promotion – by pointing out coupons while posting images (or by linking to your own coupons). This can also be great for getting more sales if you work with an online retailer.
And remember, don’t forget the importance of hashtags when you post and comment on Instagram – they make or break any post or comment on Instagram!
Have you noticed how many indie developers create a website long before the public release of their app and offer to notify you when it becomes available? This is no coincidence. Having little to no traction on launch day can profoundly affect future engagement, especially if you are dependent on a third party distribution channel such as Apple’s App Store (that uses engagement as one of the parameters to determine which apps it suggests to users). Developers send out mailers on launch day to all those who signed up, in the hope to have a high volume of downloads on day one, and ideally in the first hour itself. The above is just one way of doing it. Other methods of generating traction include: beta programs (which is a great way to test your product as well as build a user base before launch); video or live product unveils (a common practice with established enterprises who give product sneak peeks months in advance); and more recently (but hard to do well), the method of creating viral campaigns on social media to hype the product. But whatever method you choose, you should strongly consider some form of paid promotion to supplement it (and accordingly budget
I hope this article was helpful for you. If there are any questions or suggestions, feel free to leave a comment below or contact us via chat or our contact page.